Welcome to Grower’s Corner! The BC Restaurant & Foodservices Association and the BC Agriculture Council are please to celebrate all BC foods and beverages as part of the province-wide Eat BC! campaign.
The Eat BC! campaign is a valuable promotions tool that is helping BC food producers and processors connect with local restaurant, food service and retail buyers. The campaign is also connecting producers and processors with valuable linkages to helpful networking, marketing, media and educational opportunities. There is no cost to participate and it’s easy to register!
The Eat BC! campaign is a valuable promotions tool that will help all BC food producers and processors connect with restaurant, foodservice and retail buyers.
Many chefs, (from casual to fine dining restaurants), retailers and distributors are looking for home-grown, high quality, fresh ingredients to sell to their customers. Why? Because buying local is always fresher and it provides a real opportunity to actively support local communities and the local food industry. Consistently choosing BC foods and beverages can help sustain the livelihoods of local growers and processors by creating demand for local products, which creates more jobs, and contributes to a healthier economy and a more vibrant local food system. In addition, choosing local foods and beverages can help protect our natural environment. How? Local foods equal local distances. Reducing the amount of transportation needed for food to go from field to plate means less shipping, less fuel consumption and fewer greenhouse gas emissions – all of which help to reduce air pollution and acid rain (that contribute to climate change).
To support the continued growth of this local food movement, the Eat BC! campaign is helping BC producers and processors enter new markets and build new business relationships with BC restaurant, food service and retail buyers . The Eat BC! campaign is also assisting local producers and processors by providing valuable linkages to helpful networking, marketing, media and educational opportunities.
An evolving communications, media and advertising program targeting consumers in all regions of the province is in place to support the campaign, with the bulk of this support being focused in September of each year. There is no fee to participate. Eat BC! is a new program, but it is gaining momentum province-wide and we welcome your feedback. Please contact us anytime so that we can learn how to better meet your needs.
Eat BC! is an initiative of the British Columbia Restaurant and Foodservices Association (BCRFA) and the BC Agriculture Council (BCAC), with funding support provided by the BC Ministry of Agriculture and Lands, the BC Investment Agriculture Foundation and many industry sponsors.
As a registered Eat BC! producer or processor, you will receive:
- A directory of restaurants, distributors and retail buyers that frequently source BC foods and beverages.
- Notifications about upcoming networking and educational workshops and events.
- Invitations to participate in Eat BC! marketing and media opportunities.
- A listing as part of the Eat BC! producer and processor directory, which is distributed to all registered Eat BC! restaurants, distributors and retailers.
- Promotional support as part of Eat BC!’s local and provincial marketing activities.
- Invitations to submit recipes on eatbc.com (includes submission credit, photo and website link).
- Opportunity to be profiled within the official Eat BC! newsletter (sent to all registered Eat BC! participants and stakeholders).
- Access to the Eat BC! industry blog, where you can connect with potential customers and business partners, and learn best practices from industry peers.
- The official Eat BC! newsletter.
